Entrepreneur Program – The Program Core
1. Leadership

Your work here will not only give you a better understanding of your business, it will give you a greater understanding of yourself. Through the leadership program, you will set the standards for your business that will direct and track all your business activities. Leadership gives life and meaning to your work.
Highlights from the Leadership Program include:
- Personal Foundation
i. Mission
ii. Vision
iii. Value
- Personal Development
i. Time Management
ii. Roadblocks to Success
iii. Decision Making
- Corporate Foundation
i. Mission
ii. Vision
iii. Values
2. Management

Your business must develop an infrastructure that permits it to run successfully, without your continuous attention. This is the key to growth and, ultimately, freedom. The outcome is a business run by intelligent and creative people, using equally intelligent and creative systems.
Highlights from the Management Program include:
-
Process Development
i. Organizational Structure
ii. Systems Development
iii. Business Manual
-
People Development
i. Corporate Culture
ii. Human Resources
iii. Training
iv. Employee Manuals
3. Marketing

You will develop a clear understanding of who your best customers are and how to satisfy their greatest needs. As a result, you will be able to position your company as your customers’ best solution.
Highlights from the Marketing Program include:
- Market Identification
i. Demographics
ii. Psychographics
- Positioning
4. Finance

You don’t need to become an accountant to run a successful business. However, it is necessary that you understand and maintain an active roll in your company’s finances. Too many business owners abandon this vital part of business management as soon as they can afford a bookkeeper. Here you will develop an organized financial system that produces clear and useful financial statements, and set up your finances so the flow of money in and out of your business is efficient and safe.
Highlights from the finance program include:
- Financial Control Systems
- Bookkeeping and Accounting
- Budgeting
- Cash Management
- Financing
- Pricing
5. Operations

Rapid growth is the number one killer of small business. When your business outgrows its capacity to produce, errors occur, deadlines are missed and reputations deteriorate. To bulletproof your business, you need to systemize its design, development and delivery components, giving you a level of operational control otherwise impossible to attain.
Highlights from the Operations Program include:
- Product/Service Design
- Product/Service Production
i. Customer Service
ii. Quality Assurance
- Product/Service Delivery
6. Sales and Promotion

This second part of the Marketing program will provide you a steady stream of qualified leads and convert a predictable percentage of them into lifelong, supportive customers. This is accomplished by staying true to your message and by focusing your attention on building partnerships with your customers, rather than just making sales.
Highlights from the Sales and Promotions program include:
- Sales
- Promotion
- Promotional Budgeting
- Publicity

Service and support
The tools
Turn your financial and lifestyle dreams into reality!
Request a free audio CD titled “Surviving to Thriving” or contact us to discuss how a Wardell business membership program can help you.